- Consumer BehaviorThe present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
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- Dawah to ChristiansThis is an important book talks about the sects of Christianity i.e. Catholic, Orthodox, Protestant and Jehovah’s Witness, etc. In addition, it shows the differences and the unifying beliefs among them. It also focuses on the way of Jesus regarding pork, alcohol, polygamy, fasting, interest, greeting, veiling, prostration, ablutions and circumcision. Finally, it gives a chapter about the authorship of the Bible.
Source : http://www.islamhouse.com/p/318733
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- Answers To Non Muslims Common Questions About IslamIn conveying the message of Islam to a non-Muslim, it is usually not sufficient to highlight only the positive nature of Islam. Most non-Muslims are not convinced about the truth of Islam because there are a few questions about Islam at the back of their minds that remain unanswered. This book will help non-Muslims to discover and know more common questions about Islam in more depth.
Formation : Zakir Naik
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/314436
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- Is Trinity Doctrine Divinely Inspired?The author said in its introduction, "Nothing offends more the Christians than to cast doubt about the doctrine of the Trinity, the fountainhead of their faith. Since I grew up as a Christian, I know by heart that it will surely injure a devout follower of Christianity something he knew as true. But to lend a blind eye when I know better is far from righteousness since I am bound by the God's Commandments to guide those mislead by the false doctrine. It is a basic right of every individual to know the truth that will lead him to the right path.
Source : http://www.islamhouse.com/p/322142
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- Story of a New MuslimA bewildered Western Truth-Seeker relates his spiritual journey from Christianity to Buddhism until he found the Truth in Islam.
Reveiwers : Muhammad AbdulRaoof
From issues : Islamic call and guidance centre in Abha: www.taweni.com
Source : http://www.islamhouse.com/p/378994
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